सुनचाँदी
विनिमयदर
मिति रुपान्तरण
पेट्रोलको भाउ
तरकारी / फलफूल
AQI
मौसम
मेरो एउटा कुरा छ
रेडियो लाइभ
बैंक ब्याजदर
युनिकोड टुल्स
सेयर मार्केट्स
राशिफल
सिनेमा बोर्ड
निर्वाचन पोर्टल
Kathmandu. The seller of the so-called energy drink Extreme himself admits, “This drink is not for children. But then again, those who sell this so-called energy drink do not say that they should not sell it to children, they keep selling it. The company does not publicly announce that children should not buy, nor does it tell sellers not to “sell to children”. On the contrary, the company promotes itself on the poles of the way for children to go to school. That’s what the child’s brain sees, and children are addicted to this not-so-essential energy drink.
Extreme poison to children!
From the international media to various organizations related to health, public awareness messages have been issued saying that energy drinks should not be given to children. In some countries, such energy drinks are allowed to be purchased only for those who are above a certain age group. In some countries, energy drinks should be explicitly stated as “For adults only”. But in Nepal, this inedible energy drink, which is being sold by mixing sugar water and caffeine, is being sold openly. Neither the government nor any leader is speaking on this. Instead, some school teachers are teaching their children not to eat this drink. However, it is not difficult to understand that after seeing an advertisement everywhere for a drink that is not to be drunk in school, it is not difficult to understand that it has shaken the minds of children.
Advertisements affect children!
Generally, goods or services that are not intended for children should not be advertised in a way that directly affects children. But Xtreme, which sells caffeine and sugar in the name of energy drinks, is promoting it on the pole on the way to the school. The situation has become such that now when a child goes to school in the morning, he sees the same advertisement in the pole, even when he returns from school, he sees the same advertisement in the pole. On holidays, even when parents take them for a walk, they see the same extreme energy drink advertisement everywhere. When the same advertisement is seen everywhere, then the child’s mind is also that he should be able to drink the drink. And secretly, children are drinking the same poison that should not be drunk.
Awareness started in some schools, local government mute spectators!
In this way, teachers have started making students aware that they should not drink extreme energy drinks in various schools of the country. In view of the negative impact on the minds of children due to the advertisement of extreme everywhere in and out of school, the ‘Say No to Extreme’ campaign is going on in some schools. Some school administrators have even told the local level that it should ban extremes in public advertisements around schools. However, the local authorities are not speaking on the pretext that the seller company is big people and the tax is coming.
However, there has been a lot of discussion on this issue in some local level meetings. Some local officials are calling for a ban on extreme advertising in their municipalities. But these municipalities are helpless because the tax has been collected.
Parents should take care of: Doctor
On the other hand, doctors say that if the use of energy drinks, including Xtreme, is not stopped by children, then it will have a big impact on the health of children. Doctors say that parents should be aware of extreme energy drinks as problems like increasing blood pressure, increasing heart rate, insomnia problems can be seen immediately after the use of extreme energy drinks.
Doctors argue that parents themselves should be aware of the huge impact on children due to the loud and inflammatory advertisements of Extreme in recent times. Doctors argue that if parents are not aware, then there can be a big problem due to extreme. In many countries, selling such energy drinks to children is considered a crime.
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